- guardian.co.uk, Wednesday 7 April 2010 19.25 BST
It is not the greatest rock'n'roll rebellion – refusing to hold the album the right way up to protect his modesty – but it was a sign of the rotten mood he was in. It was, recalled the photographer, David Montgomery, today, like "battling with the devil".
- The Rolling Stones: Against the Wall
- Scream Gallery,
- Starts 13 May
- Until 3 July
- Venue details
Some of the most striking are from a promotional shoot for the band's 1971 album Sticky Fingers. The cover, showing a pair of tight jeans, was conceived by Andy Warhol. Montgomery remembers Mick Jagger giving the distinct impression he did not want to be there.
"Mick didn't want to look at the camera. He was just being really difficult," Montgomery said.
The shoot had been scheduled for 6pm; Jagger turned up at about 11pm. When they got going, Jagger was happy enough to get his kit off, though he kept his Y-fronts on while Keith Richards cheerily stripped naked.
"I suppose they were just being very rock'n'roll. It was trying. It was like battling with the devil. I was photographing a lot of famous people at the time. I'd shot the Queen [and] top politicians, and I always adopted the philosophy that I just do my job as best I can; I don't need to go home with these people."
It was, said Montgomery, obvious who was in charge that evening: the ultra-confident Jagger. "Maybe he was just in a bad mood that night and I just happened to be the poor bugger taking the pictures."
Montgomery rediscovered the pictures only recently, and the promotional shots have never been exhibited in the UK – although, he said: "My wife has a four-foot blow-up of the Jagger picture in our living room."
To try to improve everyone's mood, Montgomery took the band down to a nearby Kings Road fish-and-chip shop, and never-before-seen shots that Montgomery took using his Kodak Instamatic are also going on display.
So it may not have been the happiest of shoots, but Montgomery bears no grudges – and he has a huge amount of respect for the Stones, he says.
"It was just unfortunate, really. The only other person to give me a run for my money was Barbra Streisand. I like the Stones and still like their music, but I just can't listen to Barbra Streisand."
The exhibition also includes photographs by Roberto Rabanne and Bob Gruen, who became John Lennon's personal photographer while he was in New York.